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Hi I'm Lele

I’ve always been self-motivated and disciplined, from my academic achievements to my career as a professional model. Working with major brands such as Vogue, Dior, and Bazaar has given me a deep understanding of brand identity, their positioning, and their ability to sell a daydream. As an Industrial Designer, I immerse myself in understanding the needs of the user, encompassing their behaviors, culture, economics, and unconscious desires. By integrating research, interviews, and insights, I discover meaningful opportunities to connect premium brands to their target market. Through form language, CMF, and aesthetics, I craft an emotional story and envision a new definition of luxury.

TEAGUE
Industrial Designer

Designed storyboard for space device.

Explored future boarding experience.

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Box Clever
Industrial Design Internship

Brand Add-on Accessories

Designed accessories for the iPhone watch.
Validated ergonomics for beach chair upholstery.
Enhanced my control over form development and refinement.

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Essential Design
Industrial Design Internship

NUFACE Fix MircroWand  

Designed the exterior for the next generation of the Nuface device.

Collaborated with engineers on the internal structure.

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PHOENIX
Industrial Design Internship

Bathroom Furniture

Engaged in research, interview surveys, and one-to-one model construction.

Assisted designed a customized combination of basin, mirror, and cabinet.

Developed a systematic research process, and became clear and logically rigorous.

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©2024 by le2design.

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