Hi I'm Lele
I’ve always been self-motivated and disciplined, from my academic achievements to my career as a professional model. Working with major brands such as Vogue, Dior, and Bazaar has given me a deep understanding of brand identity, their positioning, and their ability to sell a daydream. As an Industrial Designer, I immerse myself in understanding the needs of the user, encompassing their behaviors, culture, economics, and unconscious desires. By integrating research, interviews, and insights, I discover meaningful opportunities to connect premium brands to their target market. Through form language, CMF, and aesthetics, I craft an emotional story and envision a new definition of luxury.
Experience
Core77 Design Awards 2021 Furniture & Lighting Award
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TEAGUE
Industrial Designer
Designed storyboard for space device.
Explored future boarding experience.
Munchkin
Industrial Design Internship
Grow with Me Ecosystem
Designed a new collection of bath toys.
Extend the infant bouncer to the toddler seat.
Box Clever
Industrial Design Internship
Brand Add-on Accessories
Designed accessories for the iPhone watch.
Validated ergonomics for beach chair upholstery.
Enhanced my control over form development and refinement.
Essential Design
Industrial Design Internship
Beauty Electronic
Designed the exterior for the next generation of the Nuface device.
Collaborated with engineers on the internal structure.
PHOENIX
Industrial Design Internship
Bathroom Furniture
Engaged in research, interview surveys, and one-to-one model construction.
Assisted designed a customized combination of basin, mirror, and cabinet.
Developed a systematic research process, and became clear and logically rigorous.
